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Every day is a picture when you dress your kids in KCo. clothing.

For years, Cherrell Jackson looked for clothes to dress her daughter in that were stylish and affordable. When she found out she was pregnant with another girl, Jackson decided to open The Kreative Company for kids clothing on Bull Street.

“It’s hard to find the style clothing that I have here in the store,” Jackson said. “I like the picture-ready everyday look. I just did research and decided, ‘I’m gonna do it.’”

Before moving to LaGrange this past year, Jackson was living in Columbus where she owned a clothing store. Jackson opened her first clothing store ten years ago when she was 18.

“When we opened here, I wanted to be able to sell stylish clothing at an affordable rate,” Jackson said. “I come in from a single parent household, and my mom had five children. You would not have known because she did a great job with us. I always wanted to keep my prices affordable for parents, parents who have multiple children, who want to be afforded the opportunity to dress their children up for them to look nice.”

Despite moving and opening the store in the middle of a pandemic, Jackson said she’s felt nothing but blessed.

“I always find the positivity in anything — anything that was a challenge, or hurdle or obstacle,” Jackson said. “It was an opportunity for me to grow. I recently just got out of the Army and was able to maintain that, my family and businesses. I’ve always had incredible support and have met some amazing people along the way.”

Jackson hopes that The Kreative Company will be more than just a kids clothing store.

“I want to get involved with the youth more,” Jackson said. “We have our kangaroo mascot. I want to be able to go into schools and let the kangaroo read to children. We have ambassadors. We are teaching little kids modeling, afford them opportunities, and they get merchandise as well and sometimes paid opportunities. We hope to offer scholarships as well.”

It takes a village to help raise youth, and Jackson wants to be a part of that.

“With my mom being a single parent, I had a village that helped raise me,” Jackson said. “They helped me be successful and help me do a lot of things. I just want to be a part of the next generations village as well.”

Jackson wants The Kreative Company to be a place where children can explore their creativity and help families come together.

“I know being a working mom sometimes it’s hard to take that time out,” Jackson said. “I want to continue that in my home and be an encourager for other people here in LaGrange.”